22 Placements For Evergreen Solar Power Asset

In 2011, the average cost of electricity in Hawaii was 112% higher than in New York, the second highest in the country. However, the state of Hawaii offers a 35% personal tax credit on all new installations for solar photovoltaic systems. Overall, with the tax credit and annual energy savings, a typical installation will pay for itself in 3-5 years.

Our client, already one of the top 5 solar installers in the competitive Hawaii marketplace, was looking for a way to communicate this to new and existing customers in the Hawaii solar market and introduce their company to buyers earlier in the solar purchasing process.

Content Harmony created a ‘Hawaii Solar Tax Credits & Financial Incentives” graphic to clearly visually communicate:

• The rising costs of electricity in Hawaii.
• A cost comparison of electricity across Hawaiian islands.
• The complete list of Federal and State tax incentives available.

The graphic was aimed to be a brand awareness piece that could be promoted through local and environmental channels and help increase brand visibility and recognition for our client. This piece also served as informational content to engage potential customers actively searching for various benefits to solar photovoltaic installation.

Our team actively promoted this graphic to local and environmentally-focused online publications to help spread awareness for our client and the financial incentives available to Hawaiian residents.