Content Workbooks Series:
Announcing the first volume in our Content Workbooks series: The One-Day Content Marketing Strategy Conversation!
The One-Day Content Marketing Strategy Conversation
This 32-page mini-book walks marketers through a structured 8-hour strategy session, designed to produce a finished and documented Minimum Viable Content Marketing Strategy.
According to research from Content Marketing Institute, “while only 44% of B2B marketers have a documented content strategy, those who do rate themselves as more effective in all areas of content marketing.”