Content Harmony Blog

Enlightened content marketing.

20 Content Refresh Case Studies & Examples: How Updating Content Can Lead to a Tidal Wave of Traffic ๐ŸŒŠ

Refreshing old content can help tremendously with improving traffic and search results. Here are 20 content refresh examples to show you what works.

How to Create Editorial Guidelines [With 9+ Examples]

Editorial guidelines are crucial in maintaining consistency and forming trust with your audience. In this post, we'll show you how to create them.

Content Marketing Roles

Content marketing is a team sport, and this post is a full roster of the different roles that play a part in content marketing.

How To Build Amazing Content Briefs

Looking for tips on how to create a content brief? In this post, we'll show you how to build briefs that your writers will love.

The Content Optimization Framework: [Intent > Topic > UX]

We explain *how* to optimize content for SEO, including a 9-step content optimization checklist that you can apply to your content creation process.

How To Update & Refresh Old Website Content (And Why)

Refreshing site content is critical to be able to hold and boost blog rankings. Hereโ€™s a step-by-step process to updating website content in 2022.

12 Content Marketing KPIs Worth Tracking (And 3 That Aren't)

In this post, we take a closer look at content marketing KPIs suitable at different stages of the buyer journey including brand awareness, audience development, sales, and retention.

16 Best Content Writing Tools in 2022 (Free & Paid)

There are plenty of content writing tools that will help you supercharge productivity. In this list, we take a look at the best ones.

How to Create a Content Marketing Strategy [+ Free Template]

Use our free Google Docs template and guide to build your own documented content marketing strategy *before* embarking on a content program.

How To Create Content Marketing Proposals That Land The Best Clients

Let's walk you through the inโ€™s and outโ€™s of writing content marketing proposals based on strategies that weโ€™ve seen work best.

What Is A Content Brief (And Why Is It Important)?

A content brief is a set of requirements and recommendations that guides the writer as they create a piece of content. Click here to read more and download our free content brief template.

How To Create A Dynamite Editorial Calendar [+ Free Spreadsheet Template]

Creating an editorial calendar can keep your team on track, if you include the right information. Learn how or skip ahead by downloading our free Google Sheets template.