Content Marketing Services

At Content Harmony our specialty is producing and promoting targeted content through SEO, email outreach, and paid media.

Keep reading to learn more about the managed content marketing programs that we build for clients.

Our Content Marketing Approach

There are a lot of ways to approach content marketing, but at Content Harmony, we specifically focus on three types of performance-driven content marketing programs:

Search Program

Content That Grows Organic Traffic

Our team's process for developing evergreen content that earns SEO results is unmatched. We conduct data-driven keyword analysis with our in-house software, and produce compelling long-form content with custom graphics, interviews, examples, and all of the quality you'd expect from an in-house team.

Coverage Program

Content That Earns Links & Mentions

Our combination of data-driven research and long-form resources content with PR & outreach results in content that builds your brand's authority and reputation as a thought leader in your space, earning links and coverage from publishers, webmasters, bloggers, and other highly relevant sites.

Audience Program

Content That Reaches Your Exact Customers

We focus on creating remarkable content that attracts your target audience, backed up with expert interviews, useful examples, and dedicated paid social budget. These programs reach highly specific audiences and get them back to the site, while allowing your company to invest in passive SEO results.

Content Marketing Capabilities

Our strategy & creative team skillsets cover the full inbound marketing spectrum, but we focus on content marketing driven by SEO, PR, and paid social.

Note: We don't offer each of the items below as standalone services.

Instead, we use all of the capabilities below to see success from the Managed Content Marketing Programs we build for clients (our Search, Coverage, and Audience Programs).

Content Marketing Strategy Capabilities:

Strategy Development

Content Strategy Development
Editorial Calendar Development
Content Inventory & Audits
Competitive Content Analysis

Analytics Consulting

Google Analytics Setup
Analytics Audits
Metrics & KPI Development

Content Marketing Training

On-site training sessions available
Prebuilt workshops or custom curriculum for your team

Content Production Capabilities:

Written Content

Long-form blog posts, whitepapers, eBooks, curated content - our team has produced it all. Over the past few years our creative team has published daily long-form content across all of our client and internal content programs, managing content programs ranging from 1-20 assets per month.

Data-Driven Research

From analyzing 10 million rows of data to produce industry-leading research, to surveying thousands of consumers to uncover new insights on how they view our client's industry, our team has an established process for producing data-driven research projects that earn press coverage and industry accolades.

Visual Content

Our in-house design, development, photo, and video capabilities support both our ongoing content projects, as well as standalone assets. From data visualization to interactive tools, our production process allows our team to complete innovative visual content projects that meet our campaign goals.

Content Promotion Capabilities:

SEO

We help our clients increase their organic search traffic with holistic SEO strategy:

Organic search strategy and consulting
Keyword research & content development
Technical website audits and changes
Content promotion and link building

Paid Media

Paid media promotion is the ideal way to get your content in front of your target audience at the perfect time:

Paid Social: Facebook, Instagram, Pinterest, YouTube, Twitter, LinkedIn
PPC & Retargeting
Native Advertising & Sponsored Content

Owned Media Management

We build coverage for your content where your audience will actually see it:

Email Marketing & Drip Campaigns
Email Acquisition
Organic Social Media Management

Getting Started

Please use our Schedule A Call page to learn more about our content marketing programs and how we can help your brand reach its goals.

Schedule A Call

Contact Us

info@contentharmony.com