Table of Contents:
This is a blog version of my presentation at Searchfest 2016 hosted by SEMPDX. I've exported the presentation as simple to share images - in the future we may upgrade this into a full blog post.

Data Sources:
- Moz Ranking Factors: hmny.co/mozfactors
- Searchmetrics Ranking Factors: hmny.co/searchmetricsfactors
- Backlinko 1 Million Study: hmny.co/backlinkofactors
- Buzzsumo/Moz Shares & Links: hmny.co/buzzmoz
- STAT Featured Snippets: hmny.co/statblog
Key Charts:
Word Count for Rankings



Schema.org




Keyword Usage






Readability



Images & Video






Lists & Tables




Content for Links vs Content for Social Shares


Word Count for Link Earning

Content Formats for Links & Social Shares


Final Takeaways




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